Facebook Ads vs Google Adwords 2018
With all the recent news stories about Facebook ads, there has been an increased interest in this advertising platform, most particularly from business owners trying to figure out if they should advertise on Facebook or on Google so here are a few tips to help you make a choice. Both Google Adwords and Facebook ads have their pros, cons and should be used wisely based on what you are trying to...
Read MoreShould I Run Google Adwords PPC Ads Myself?
Jane emailed us to ask if she should set up and run an Adwords PPC account for her business herself or hire a professional to take care of it. Here’s our answer: Even though the guys at Google are making a good job providing info on how to set up and run an Adwords account, the truth is that most business owners screw it up. The most common practice I’ve witnessed working with a wide...
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